Vortex Content Hub

Opportunity Scout

Internal market research tool of Vortex Content Hub

What it does

Once a week, Opportunity Scout checks a list of service and app ideas. For each idea it looks up how often people search for it, whether interest is rising or falling, and how many providers already offer it. Each idea gets a score from 0 to 100, and a short weekly report shows which ideas are worth building next.

Data it uses

Keyword statistics come from the Google Ads API (Keyword Planner): average monthly searches, the trend over the last months and the competition for a keyword, by country and language. These numbers are aggregated and anonymous. Opportunity Scout does not create or change ads, and it does not access personal data.

Other public statistics, such as app store rankings and developer forum activity, are added from official interfaces. Results are stored in our own Google Sheets. Details are in the privacy policy.

Who can use it

Only Vortex Content Hub. The tool connects to our own Google Ads account and is not offered to other users or customers.

Questions about this tool: vortex.content.hub@gmail.com